Marketing - Global

Apresentação do Curso

The world is moving at a very fast pace and modern business is increasingly global.

This Master was specially designed to meet the needs and trends of the global marketplace.

The course is fully taught in English and it is an innovative academic experience with its international focus, its emphasis on digital, ethical and sustainable marketing and its strong links with industry.

The philosophy behind this Master favors open knowledge and discovery-led learning, where all stakeholders contribute to the learning process.

Furthermore, it is fostered a culture of learning by doing: putting theory into practice with hands-on industry partnerships, live case studies, practical workshops and teamwork. Upon completion of this course students will be equipped with the comprehensive knowledge, expertise and skills needed to build a successful career in international settings.

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